Above is a sample survey carried out by a seventeen-year-old male that is a privately educated student, in their penultimate year of secondary school. Having questioned a fairly broad age range of people, I think it is safe to deduce that our target audience will be someone similar to the person questioned above. We aimed to dress our character in clothes similar to those of people our age, and his behaviour and dialogue were also supposed to be relevant to our audience.
Based on our collected data, I think that it is safe to deduce that our target audience fits comfortably into the 15-25 year-old category. They are most likely a student or young adult, probably either currently in higher education or entering/leaving higher education. Of the people that we sampled, the most complimentary and excited by our piece were most definitely people of a similar age to us. Although the themes of our piece would most likely encourage the diversion use and gratification, the actors we used were relatable to teenagers, meaning that personal identity could also be a reason for viewing our piece.
Although several films of similar genres to ours can be classified as 12 or 12A's, if we were conforming to the guidelines of the bbfc, we believe that some of the themes that we chose to include in our piece could be too violent for viewers younger than 15. When asked, the majority of our audience associated our piece with films such as Drive, Collateral, and The Bourne Identity. These films are all classified as 18’s or 15’s, suggesting that our original predictions were correct.
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